Expedia amazing infographic – Sydney vs London – webspam?

I’ve noticed this infographic from Expedia popping up on a number of websites recently. I wonder if this is another Interflora in the making?

All sites seem to be linking to Expedia as well as running the infographic, it appears on these sites, amongst others:

My questions is will Google consider this to be webspam? Is it paid? Any thoughts on what Google will make of this?

We can discuss the use of un-acknowledged Harrods, Selfridges and other trademarks later!